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Salt reduction kits
 
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GPs Offered Blood Pressure & Salt Reduction Support Kits

To support the Food Standards Agency campaign to reduce the nation’s salt consumption LoSalt, manufacturers of the UK ’s leading low sodium salt, are offering doctors’ surgeries a support kit of salt, diet and related health information. The kit includes: salt education leaflets and posters, handy blood pressure appointment posters, GP jotter pads and salt calculators to help salt lovers monitor their sodium intake and take control of their blood pressure.

 

 

Despite frightening statistics demonstrating the risks of high sodium diets, the average Brit is still consuming over 50% more salt per day than the recommended maximum daily allowance. Salt induced hypertension is blamed for about 13,000 strokes and 70,000 heart attacks in Britain every year — half of which are fatal .  Many food manufacturers are actively reducing the salt content of their products, but ultimate responsibility for lowering salt intake lies with individuals.

 

The GP kit provides doctors with leaflets and posters that not only detail which salty foods should be avoided, but also which high potassium foods are ben eficial and why. Furthermore, given that consumers regularly get confused between the terms sodium and salt and the levels contained in foods, LoSalt will also provide GPs with salt calculators which are a handy way to work out how much salt an individual is consuming. The calculator is the size of a credit card, making it easy to discreetly check how much salt certain foods contain when out and about.

 

The GP kits are subject to availability. To find out more or to receive
a kit please contact
either Amelia Baio or Lydia Chamberlain on 020 8995 5354.

  (20/10/04)

 

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